We make sure that your press release:
- includes what an editor wants
Editors want press releases that cover: who, what, where, when, how does it work, how much does it cost and why will readers want to know about it. A list of sources that back up the facts in the release is very helpful.
- includes news that can be used by publication’s readers
- includes what problem the product/service solves
We make sure your release explains how your product or service works.
- has a call to action
Just like an advertisement, all press releases should offer a call to action. We invite them to visit your website, download a free whitepaper, or fill out a form to request addition information.