Measuring the outcome of your public relations activity is an equal important task of market monitoring . At the end you want to know who said what and where about you and your company, service or product.
We contact the editors in a follow up call to gather the published releases and submit them to you for your reference. We also monitor the web for published releases that have been published in an online version of the medium. (A newspaper often publishes their stories online, additional to their print publication). This is a great way to link this article to your website – for your customers, partners or the public to read.
We will send you a list of when and where your article has been published and/or sending you the original clipping – if requested.