Press Releases

Press Release

PR-online.com, it’s all in the name

For Immediate Release

December 29, 2011

PR-online.com, a public relations company with a long history in Europe services now serves clients in small and mid-sized companies, non-profits and start-ups on Vancouver Island.

Key competencies are conception, writing, submitting press releases, matching clients with the right media outlets, social media, making personal contact to editors and writers, press clippings, content creations and other tailored consultant services.

Classical PR has moved to content management and email has changed the way press releases are being processed. People get real-time information which changed the way companies are doing business. ‘That’s the reason for our business name. Doing “pr online” is logical, effective, timely, environmentally friendly and affordable’, says Susan Muller, Founder.

The company started a blog in August 2011 with business and communications themes that has been read by over 1100 visitors within the first two months. ‘This has been a great success’, says  Muller. ‘Our  experience is that companies are still learning to differentiate between advertising and pr’. We like to show how effective public relations can be without the costs of advertising. PR can maximize your marketing outcome’, says  Muller.

New clients can expect personal service, effective methods to maximize success, help with many do-it-yourself tools that can be found on the website and a timely approach to get new products, services, staff changes, business expansions and other newsworthy information to the media.

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