Our first e-book is fresh ‘off the press’. Come and get it for free and learn Why to use ‘Call-to-Action’ How to use them in your campaigns How to turn visitors into buyers How to monitor results and more… You can get your copy here: http://www.pr-online.com/call-to-action/
Read more →Public relation is a multi-faceted business discipline. In this post in-house, agency, industry association and academic PR professionals, as well as a marketer and a market researcher, all highly reputable and respected, share their definitions of PR. Facets include: two-way and not necessarily intermediate communication; brand awareness;
Read more →A down economy is challenging for every business. Now there is a study out that shows that consumer are paying less attention to new product launches when the money is tight. This is especially hard for emerging businesses, according to a recent survey. This study showed that
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Susan Muller has over 20 years of international public relations experience as a founder of pr-online.com and various start-up companies. She has worked with many clients such as Elle, Absolute Vodka, Bushnell, Bausch&Lomb and consulted many small companies and start-ups. She recently has become a guest blogger for Canadian Business Magazines.






